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Clarion Defence grows North American footprint with Kallman Worldwide partnership


Clarion Events Defence and Security and Kallman Worldwide have entered into an agreement that will see Kallman Worldwide represent the Clarion Defence portfolio in North America.


Under the agreement, which commenced on 21 February 2021, Kallman Worldwide will act as the local U.S. and Canadian agent on behalf of Clarion Defence for DSEI, DSEI Japan, BIDEC and EDEX.


Kallman’s team of experienced sales, marketing and public relations personnel will give North America customers local support and an enhanced experience when exhibiting as part of U.S. pavilions at Clarion events around the globe. It will also give Clarion better reach into this market, with the opportunity to fully leverage Kallman’s extensive North American network across the aerospace and tri-service sectors.


North America is a key market for Clarion Defence; the U.S. Pavilion is DSEI’s largest international group at nearly 3,000m2. Under this teaming arrangement, Clarion will be able to better support this significant contingent of exhibitors and help to grow their access to new markets around the world via DSEI Japan, BIDEC and EDEX. It will also enable U.S. suppliers who do not currently have a global footprint to increase their exposure to international supply chains.


Meaningful U.S. and Canadian participation in tri-service defence exhibitions requires the involvement of numerous government and non-government stakeholders. The U.S. and Canadian Departments of Commerce and Trade, Defense, and State as well as America’s and Canada’s leading industry associations have all supported Clarion events and Kallman Worldwide pavilions in the past. Joining forces to foster global partnership and support our mutual clients/constituents assures the best possible results for all moving forward.


Kallman will also engage and coordinate efforts on Clarion’s behalf with the U.S. and Canadian Embassies in London, Cairo, Manama, and Tokyo as well as the foreign embassies of the UK, Egypt, Bahrain and Japan located in Washington, DC.


Sally de Swart, MD of Clarion Defence and Security, commented: “Kallman has a long history of professionally representing U.S. and Canadian companies with their flagship USA and Canadian Partnership Pavilions globally, and we are excited to expand on this and work together to offer professional, reliable support to our US customers ahead of DSEI 21 and the other events in the portfolio.”


Tom Kallman, President & CEO of Kallman Worldwide adds: “The global pandemic has shaken every household and every business, large and small. My team and I have been assisting U.S. and Canadian aerospace and defense exporters for 35 years – for us, success will not be marked by the return of what was, but the transition to something better. We are fired up to play our role in elevating the U.S. and Canadian participation at these first-class Clarion events to new heights.”

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